The Challenge
Odeeo is a platform that connects music lovers with live concerts and events. They wanted to grow their online presence and reach more potential customers who are looking for live music experiences.
However, they faced some challenges in achieving their goals:
- Their website was built with WordPress and PHP, which made it difficult to optimize for speed and performance.
- They had no clear content strategy or keyword research to target their ideal audience.
- They had a low domain authority and few backlinks from relevant and authoritative sources.
The Solution
Odeeo hired Webitea, a digital agency that specializes in WordPress and PHP development, SEO, and content marketing. Webitea proposed a comprehensive solution that included:
- A website audit and redesign to improve the site’s loading speed, user experience, and conversion rate.
- A keyword research and content strategy to create engaging and informative blog posts, guides, and landing pages that match the search intent and needs of Odeeo’s target audience.
- A link building campaign to acquire high-quality backlinks from authoritative and relevant websites in the music industry.
The Results
Within six months of working with Webitea, Odeeo achieved impressive results:
- Their organic traffic increased by 300%, from 5,000 to 20,000 monthly visitors.
- Their ranking for their main keywords improved significantly, from page 10 to page 1 on Google.
- Their domain authority increased from 15 to 25, according to Moz.
- Their conversion rate increased from 2% to 5%, resulting in more ticket sales and revenue.
The Testimonial
Here is what Odeeo’s founder had to say about working with Webitea:
“Webitea has been a great partner for us. They understood our vision and goals, and delivered a website that not only looks amazing, but also performs well on SEO and conversions. They also helped us create valuable content and build relationships with influential websites in our niche. Thanks to Webitea, we have seen a huge growth in our organic traffic and sales. We highly recommend them to anyone who needs a professional and reliable digital agency.”
